If you're going to blog, do it right

Good for American Airlines. They've created a blog. The only problem -- it says nothing. And Gawker has called them out on it. (Full post here.)

First, they only have three posts.

Second, they answer one of the questions without giving an answer.

Why would you even create something like a blog if you're not planning to communicate in an open and honest fashion? At the very least, communicate on a more regular basis.